My Role:
As a designer at The Zebra, I was responsible for creating internal branded resources and external marketing assets. Working closely with cross-functional teams, I co-designed an annual state of insurance report, engaging stakeholders from multiple departments.
Additionally, I created display and organic ads across various marketing channels. I also contributed to the development of a comprehensive design system that ensured consistency across all marketing materials.
One of my major responsibilities was managing and supervising an outside agency in creating and delivering DRTV content, which helped promote the company's brand and products to a wider audience.